Purple Toning Shampoo Bar for Color Treated & Grey Hair
Purple Toning Shampoo Bar for Color Treated & Grey Hair
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Purple Toning Shampoo Bar for Color Treated & Grey Hair
Purple Toning Shampoo Bar for Color Treated & Grey Hair
Purple Toning Shampoo Bar for Color Treated & Grey Hair
Purple Toning Shampoo Bar for Color Treated & Grey Hair
Purple Toning Shampoo Bar for Color Treated & Grey Hair
Purple Toning Shampoo Bar for Color Treated & Grey Hair

Purple Toning Shampoo Bar for Color Treated & Grey Hair

4.8
Rated 4.8 out of 5 stars
818 Reviews
Regular price $14.00
Free shipping SHIPS SAME OR NEXT DAY
Money back guarantee 90 DAY RETURNS
  • The world's first solid purple shampoo bar with Biotin!
  • Safe for blondes, grey & white hair: color-treated, highlighted, & natural.
  • Neutralizes unwanted brassiness and yellow undertones.
  • Enriched with Biotin to boost shine, reduce dullness & strengthen your hair
  • Enjoy smoother, stronger & more vibrant blonde hair after just one use! 
  • PH balanced and safe for color-treated hair
  • Free of parabens, phthalates, silicones, sulfates, & artificial fragrance
  • Reduces single-use plastic: saves two bottles of liquid shampoo/conditioner
  • Made in the USA with quality ingredients
  • 4OCEAN CERTIFIED: For every shampoo or conditioner bar, 4ocean pulls the equivalent of one shampoo bottle’s worth of plastic from the world's oceans, rivers, and coastlines

How to neutralize unwanted brassiness:Wet hair & bar, then "paint" on from lengths to ends for even toning. 
Massage into a lather; let sit for 1-3 minutes for desired toning intensity. 
Rinse & repeat as needed. 

Pro tip:Pair with our Beauty Bar Bag.

Biotin

Boost your haircare ritual with Biotin to help promote stronger, thicker-looking hair with a silky, frizz-free shine.

Castor Oil

Nourish your hair from roots to ends with the help of Castor Oil, a strand-strengthening and scalp-balancing oil for clean, healthy hair.

We are Leaping Bunny certified! The Leaping Bunny Logo is the only internationally recognized symbol guaranteeing consumers that no new animal tests were used in the development of any product displaying it.

Best Selling Bundles

Why Millions of Women are Switching to Purple Shampoo Bars

1. neutralize brassy tones

The color purple cancels out yellow, that’s why purple shampoo is used to neutralize the yellow/brassy tones in blonde and red hair to reveal a brighter, healthier color.

2. strengthening

Enriched with biotin to boost shine, reduce dullness, and strengthen hair. With just one use, you can enjoy smoother, stronger, and more vibrant color.

3. add shine

Purple shampoos are designed to help boost your natural highlights and make them shine in a healthy way.

4. first of its kind

Kitsch's Biotin Purple Toning Solid Shampoo and Conditioner Bar is the first of its kind to be enriched with biotin to boost shine, reduce dullness, and strengthen hair.

Perfect Additions

4.8
Rated 4.8 out of 5 stars
Based on 818 reviews
Reviews Summary
Customers say this shampoo bar lathers exceptionally well and leaves hair soft, clean, and fuller. They praise how this product effectively reduces brassiness in gray and blonde hair while improving shine. The pleasant scent is frequently mentioned, though a few note it's strong. Most report their hair feels healthier, with better manageability, though some needed time to adjust to the bar format.
95%would recommend this product
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818 reviews
  • MM
    Meyling M.
    Verified Buyer
    I recommend this product
    Hair Concern Dry, Brassy, Frizzy, Thinning
    Product Standouts Great Ingredients, Boosts Shine, Reduces Dullness, Neutralizes Brassiness
    Rated 5 out of 5 stars
    6 months ago
    Great shampoo for Gray Hair

    I love this gray toning shampoo. It leaves my hair feeling so soft and shiny and the yellowing is gone! I also love the way it is made. So convenient for travel without having to carry bottles! I will definitely buy it again and I definitely recommend it to anyone who has gray hair.

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  • KL
    Karalee L.
    Verified Buyer
    I recommend this product
    Hair Concern Thinning, Frizzy, Itchy Scalp, Weak, Other
    Product Standouts Strengthens, Boosts Shine, Neutralizes Brassiness
    Rated 5 out of 5 stars
    8 months ago
    Great Results!

    Been using the purple toning shampoo and see my hair is much brighter and healthier. Also it has started to thicken. I am thrilled and will continue to use along with the Rice Protein bar.

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  • AM Profile picture for Amanda M.
    Amanda M.
    Verified Buyer
    I recommend this product
    Hair Concern Chemically Treated, Brassy, Damaged, Weak
    Product Standouts Great Ingredients, Strengthens, Neutralizes Brassiness, Boosts Shine
    Rated 5 out of 5 stars
    4 months ago
    Fabulous

    I was skeptic regarding this soap style shampoo and conditioner, but I had no need to been. This product is wonderful. My hair feels so different after my old bottle shampoo . My hair feel light and not weigh down, by product. It last longer between washes and in all I am very impressed, so much so I have ordered another couple of bars. Thank you 🙏 for such a great product highly recommend to try. 🙂 plus my hair has never been so shiny

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  • MC Profile picture for Mj C.
    Mj C.
    I recommend this product
    Hair Concern Damaged, Dry, Itchy Scalp, Thinning, Frizzy
    Product Standouts Great Ingredients, Boosts Shine, Reduces Dullness, Neutralizes Brassiness, Strengthens
    Rated 5 out of 5 stars
    2 months ago
    Design spells SUPER!!

    Love it! Very foamy and easy to handle! Feel a cleansing sensation with just a little. Very grateful I purchased both shampoo and Cleanser!

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  • J Profile picture for Johnnie
    Johnnie
    I recommend this product
    Product Standouts Boosts Shine, Reduces Dullness, Neutralizes Brassiness, Strengthens, Great Ingredients
    Rated 5 out of 5 stars
    5 months ago
    Purple soap bar

    This is the first time I've used a soap bar. Blet me tell you it's amazing. Does a gemtle lauer of purple to cover yellow tomes. I'm letting my white hair grow out and this really works for me. Has a nice clean smell. Hopefully it will continue to do the trick. Just be patient with the product you use. Thanks a bunch. Love ❤️ 😍 it

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  • MP
    Michele P.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    5 months ago
    Amazing hair thickener

    Love this bar - great for travel and it really does work my hair is now thick and luxurious would recommend I bought my daughter a bar xx

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  • C
    Cherise
    Verified Buyer
    I recommend this product
    Hair Concern Brassy, Itchy Scalp, Chemically Treated
    Product Standouts Neutralizes Brassiness, Reduces Dullness, Boosts Shine, Great Ingredients, Strengthens
    Rated 5 out of 5 stars
    5 months ago
    Blending greys

    Totally amazed how a soap on my hair has worked! Made my hair softer & after 2nd wash blended with my streaked & natural hair to give it a platinum blonde colour! Just amazing!!!!

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  • DB Profile picture for Deidra B.
    Deidra B.
    Verified Buyer
    I recommend this product
    Hair Concern Damaged, Weak, Other, Dry, Brassy
    Product Standouts Great Ingredients, Strengthens, Boosts Shine, Reduces Dullness, Neutralizes Brassiness
    Rated 5 out of 5 stars
    6 months ago
    Amazing product!

    Made our hair so shiny and soft

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  • A Profile picture for Alejandra
    Alejandra
    Verified Buyer
    I recommend this product
    Hair Concern Frizzy
    Product Standouts Great Ingredients
    Rated 5 out of 5 stars
    6 months ago
    So perfect

    I have been trying to switch to shampoo bar for years,

    Never liked other formulas.

    This has been a great product diacovery for me.

    Same as botled shampoo and conditioner.

    Texture and volume in hair are amazing.

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  • DF Profile picture for Desiree F.
    Desiree F.
    Verified Buyer
    I recommend this product
    Hair Concern Sensitive Scalp
    Product Standouts Strengthens, Boosts Shine
    Rated 5 out of 5 stars
    7 months ago
    Love it

    Easy to use, nice and foamy, leaves my hair bouncy

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Frequently Asked Questions

  • Depending on your hair type and how frequently you wash your hair, some people see results immediately and some people may start to see results in a few weeks.

  • Yes, but don’t just take our word for it! Check out the thousands of 5 star reviews from people of all ages using our shampoo and conditioner bars.

  • Yes, but don’t just take our word for it! Check out the thousands of 5 star reviews from people of all ages using our shampoo and conditioner bars.

  • Everyone’s hair is different, so expect a bit of trial and error until you find out what works best for you. Start with enough to clean from your roots and scalp to the ends of your hair. If you’re not seeing results, we recommend applying more during your wash time.

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  • We recommend a subscription, so you can enjoy savings and get your products delivered right to your door with free shipping. This way, you’ll never run out!

Our Story

Founded by Wisconsin native Cassandra Thurswell at the age of 25, Kitsch is a global beauty powerhouse built on positivity and pure hard work. The brand supports its growing community with easy, elevated beauty solutions that are totally reliable, truly special, and made as sustainably as possible. Beginning in 2010 with a business plan no longer than a paragraph, Kitsch now supplies a full range of beauty favorites in over 20,000 retail locations worldwide. A prominent entrepreneur featured in Forbes and Inc., Cassandra continues to create elevated, sustainable beauty solutions for every moment of the day.