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WE'VE ALWAYS BEEN OBSESSED WITH OUR CUSTOMERS & WE THINK

The Feeling Is Mutual

“I’ve never used satin pillowcases before & I’m obsessed! These are so so soft and beautiful. I also don’t wake up with frizzy hair anymore!“

- Burne C.

“I was skeptical at first but tired of spending an insane amount of money on expensive shampoo and conditioner! Decided to give the bar shampoo a try and I'm hooked!!“

- Megan W.

“I am obsessed with this heatless curler!!! This tool is comfortable to sleep in and gives me perfect and reliable curls every morning!“

- Taylor E.

“Best products I have ever used. I love the results of the rice water shampoos and conditioner. I am spending far less for better quality considering how long they last.“

- Rachel G.

Our Story

Founded by Wisconsin native Cassandra Thurswell at the age of 25, Kitsch is a global beauty powerhouse built on positivity and pure hard work. The brand supports its growing community with easy, elevated beauty solutions that are totally reliable, truly special, and made as sustainably as possible. Beginning in 2010 with a business plan no longer than a paragraph, Kitsch now supplies a full range of beauty favorites in over 20,000 retail locations worldwide. A prominent entrepreneur featured in Forbes and Inc., Cassandra continues to create elevated, sustainable beauty solutions for every moment of the day.